SHAQ SCHOLARS

Shaq Scholars is a scholarship program launched by Shaquille O’Neal and Campus.edu to empower extraordinary students to earn a two-year degree taught by top professors. I produced, directed, and edited the campaign’s promotional video, overseeing the creative from concept to final cut. As producer, I managed all logistics, sourced the location, and coordinated with talent and stakeholders to ensure a smooth, secure shoot. As director, I led the on-set creative, directing Shaq to bring authenticity and energy to the piece. In post, I shaped the visual narrative to highlight the heart of the program, while also advising on licensing and clearances to ensure the final video met all legal and brand standards.

Role: Producer, Director, Editor